Projects
Foresight Sports are the global leader in the development of golf performance, entertainment, and game enhancement solutions, and is recognised by equipment manufacturers, top professional golfers, and media outlets as the industry leader in golf launch monitors and simulators.
As the lead digital specialist for Foresight Sports Europe, I oversee all aspects of the brand’s online presence, including website management, email marketing, and digital campaigns. In 2024, I spearheaded a complete brand refresh, aligning Foresight Sports Europe with the global Foresight Sports identity.
Beyond digital, I played a key role in shaping the brand’s visual and physical presence. I designed all printed materials, developed comprehensive brand guidelines, and contributed to uniform design and overall brand consistency. This project reinforced Foresight Sports Europe’s position as a leader in golf simulation technology, ensuring a seamless brand experience across all platforms.
© 2026 Michael Overton